Archive for 'Coaching Profession'

For individuals entering the field of coaching there are no shortage of people and organizations to help you. There are programs to become certified as a coach, programs that will provide tools and indeed programs that will help you with business development. After that, you are essentially on your own.

The question that needs to be asked is who apart from all these individual coaches is helping to generate the demand for these services? More specifically what would it take to actually get all Read more »

Coaching is becoming a more credible profession as it offers many positive outcomes to multiple niches. What is interesting is that the actual served market is quite small relative to a massive available market (as so many people could benefit from coaching). As more coaches are becoming certified is the market demand growing at a similar (or greater rate) to meet this capacity and what can be done? This represents a critical crossroad for the Profession of Coaching.

The answer to this actually lies Read more »

Chet Holmes, author of The Ultimate Selling Machine, speaks about some pretty astounding statistics when it comes to selling. He claims that in most cases 3% of people are in the market for your product and that maybe another 7% might be open. The other 90% is not in the market at this time.

This is pretty scary and you might rightfully wonder how are you going to even find that 10%, let alone the 3% who want your product? The answer Read more »

Writing a book can open all kinds of doors—from reaching more people with your message, to growing your business, to meeting like-minded inspirational colleagues, to the satisfaction of fulfilling a lifelong dream. Yet, if you’re like most people, you’ve put it off—or started and stopped—for years.

Can’t find the time Not sure what to write Afraid of success or failure Not sure where to start Don’t have the support to see it through to the end Not a good enough writer

Many organizations are developing Internal Coaches as a means of making this resource available to their staff. The use of External (Executive) Coaches, though it can be very effective, is not always an affordable option and creating an internal resource is helping to address this.

In a recent paper by Ruth Donde and David Rock of Result Coaching Systems, they highlighted how one can measure the effectiveness of training internal coaches.

Organizations are now looking to see how they can more fully integrate coaching into their staff training and development. These companies have already embraced this methodology at a senior level where many executive are being exposed to external coaches. However these resources are typically expensive and therefore rarely made available to people outside the executive suite.

Recognizing the benefits, companies are now creating their own cadre of internal coaches, an initiative which is been driven by the Human Resource function. This need is being met by having staff participate in formal certification programs or creating an internal initiative. Read more »

The profession of coaching is struggling to gain acceptance in main stream primarily due to lack of education, poor communication of the value proposition and finally, how coaches position their businesses. Add to this the lack of understanding of who in fact makes up the market for coaching.

In marketing language, they talk about two constituent groups, namely the Total Served Market and the Total Available Market. Let’s understand what these represent and then contextualize it for the Coaching Profession.

In a recent Forbes article, it was claimed that the need for coaching within organizations is ever increasing yet for some reason managers are not truly embracing it. This same article also stated that according to the 2010 Executive Coaching Survey, conducted by the Conference Board, 63% of organizations use some form of internal coaching, and half of the rest plan to. Yet coaching is a small part of the job description for most managers. Nearly half spend less than 10% of their time coaching others.

In our last blog How Coaching Supports An Organization, we spoke about Read more »

Coaches come out of Training Schools with a powerful array of skills and techniques. They understand that they need to develop their business, get clients and provide their services in the most professional manner. However when it comes to Life Coaches there appears to be a reluctance to consider coaching tools or perhaps not a lot are actually available. Executive Coaches use a plethora of tools such as Myers Briggs, Disc, iPEC’s Energy Leadership Index, Genos Emotional Intelligence, Lominger, etc.

Blog Contributor Maggie French is a Business Coach and former Financial Executive. She helps people seeking to balance the key elements of running their business.

You are coaching, soliciting new clients, giving workshops and all excited about your new venture. But do you wish to simply offer Coaching Services or run a Coaching Business? What are some of the basics for all businesses when starting out?